Meet Mohamed El Ghaissani, the Moroccan tech leader transforming e-commerce with innovative tools that make online store creation simple for everyone—no coding required.
Mohamed El Ghaissani is a prominent Moroccan entrepreneur renowned for his significant contributions to the e-commerce landscape in the Middle East and North Africa (MENA) region. With over 12 years of experience in multimedia and technology, he has been instrumental in simplifying online store creation for entrepreneurs, thereby democratizing access to digital commerce.
Early Career and Entrepreneurial Ventures
El Ghaissani's entrepreneurial journey commenced in 2010 with the founding of VayaStudio, a company specializing in software development, Enterprise Resource Planning (ERP) systems, and mobile applications. This venture showcased his commitment to leveraging technology to address business challenges. In 2016, he launched Next Media Morocco, further cementing his role in the tech and media sectors.
YouCan: Revolutionizing E-commerce
In 2020, El Ghaissani co-founded YouCan, an innovative platform designed to simplify the process of creating online stores. YouCan serves as a comprehensive solution for e-commerce merchants, providing a suite of tools and applications essential for launching and managing online stores effectively. Its user-friendly interface empowers individuals without technical expertise to establish and operate successful e-commerce ventures.
Under El Ghaissani's leadership, YouCan has emerged as a catalyst for digital transformation in the MENA region, fostering economic growth and creating opportunities for businesses of all sizes. The platform's innovative tools have not only helped small and medium enterprises establish a foothold in the online market but have also democratized access to e-commerce for businesses of all sizes.
Advocacy and Thought Leadership
Beyond his entrepreneurial endeavors, El Ghaissani is a vocal advocate for empowering the next generation of entrepreneurs. He emphasizes collaboration and innovation as the foundations of sustainable business growth. Through active engagement on platforms like LinkedIn and Instagram, he shares valuable insights into the world of e-commerce, entrepreneurship, and leadership. His content ranges from analyses of market trends to personal reflections on his journey, offering a blend of inspiration and practical advice to aspiring leaders.
Social Media Presence
El Ghaissani maintains a robust online presence, particularly on LinkedIn, where he ranks among the top 1% of influencers in Morocco. His consistent posting schedule and engaging content have led to significant follower growth and high engagement rates, underscoring his influence in the business community. On Instagram, he has shared professional accomplishments and personal milestones, though his activity has declined in recent months.
Conclusion
Mohamed El Ghaissani's journey reflects a steadfast commitment to leveraging technology to break down barriers in e-commerce. Through ventures like YouCan, he has created ecosystems that enable entrepreneurs to easily establish and grow online businesses. His leadership and vision continue to drive innovation and economic growth in the MENA region, inspiring a new generation of digital entrepreneurs.
For a more personal insight into El Ghaissani's journey and philosophy, you might find the following interview enlightening: